050: School advancement with Heather Hamilton, CASE

As Executive Director of CASE Asia-Pacific (the Council for Advancement and Support of Education), Heather Hamilton has a wealth of knowledge about the operation of school advancement teams. In this interview, she and Brad discuss the difference between fundraising and advancement, how to make a meaningful start to the year in building engagement with alumni, and what the transforming trends might be for school advancement teams in 2021.

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