166: When to say what to whom

School Marketing Journal with Brad Entwistle and Andrew Sculthorpe

In this episode we pick up where we left off from Episode 164, as we discuss navigating issue management. We walk you through a flowchart about issue management and the types of decisions you will be faced with. As we explore a number of fictitious case studies, we assess the four key questions that every school Head needs to ask themselves before communicating with the community when an issue arises, and then follow our flow chart to give you practical advice on how to respond respectfully, efficiently and effectively.

Episode links:

Navigating Issue Management – A Guide for School Heads 

School Issue Management Response Flowchart

Get in touch at smj@imageseven.com.au

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