097: Schools, marketing and the law with David Ford

What do school Heads need to know about the intersection of schools, marketing and the law? With over 30 years’ experience advising Australian educational institutions, David Ford, a Partner of Carroll & O’Dea Lawyers, is known for his expertise in education law. In this interview, we pick up on some of the topics addressed in his contributions to the School Marketing Journal, discussing enrolment contracts, sending emails to prospective parents and how to handle online reviews.

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