171: Why video documentaries work for schools – interview with Ryan Koral

School Marketing Journal with Brad Entwistle and Andrew Sculthorpe

It has long been known that video is a powerful way to connect with your audience. But, as production becomes cheaper and tools get easier to use, how can schools cut through the clutter? This episode we are joined by filmmaker, speaker and educator Ryan Koral. Ryan specialises in documentary creation and we delve into why this visual medium gives viewers an emotional experience and leads them to take action. Most importantly, we learn how you, as a school Head, can leverage the format to yield great results for your school.

Get in touch at smj@imageseven.com.au

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