Insights into the world of school marketing and communications, presented by Brad Entwistle and Andrew Sculthorpe.
Brad and Scully discuss the buying decision process; the launch of the print edition of The Educator magazine; Google Search Console; how to submit your school to Wikipedia; and Uber and GoToMeeting’s content marketing.
Listen to the podcast
- Debunking the Myth that Buyers are 67 Percent Through the Buying Process Before Engaging Salespeople
- The Educator
- Wikipedia: Your first article
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