Measuring return on investment for school marketers [podcast #189]

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Insights into the world of school marketing and communications, presented by Charlie Maughan and Rita Kilroy.

Show notes

This episode, Charlie and Rita take a look at how school marketers can measure and maximise their return on investment (ROI). They discuss the top ten KPIs every marketing team should be tracking, before taking a deep dive into some mind-blowing digital marketing ROI statistics. The discussion then turns to the Visa rebrand … tune in to find out if it’s a rant or a rave!

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