Digital marketing updates and does your school need anti-personas? [podcast #201]

School marketing and communications with Charlie Maughan and Rita Kilroy

Show notes

In this episode, Charlie and Rita are joined by imageseven Digital Marketing Executive, Harrison Shearn, to update school marketers on the ever-evolving world of digital marketing and share exactly what school marketers need to know. In the Deep Dive, they discuss the concept of ‘anti-personas’ and whether they are relevant for a school. In Rant or Rave, the pair conclude with a rant over a new tourism campaign that might just miss the mark.

Listen to the podcast


Have a question?
Don’t forget that if you’ve got a question for Charlie and Rita you can send it through the following:


Previous podcast episodes
To read the show notes and listen to all our podcasts: click here

Subscribe to our podcasts
To subscribe to the SMC podcast in Apple Podcasts: click here

enewsletter sign up

Get the latest marketing news. It’s free!