Keep up-to-date with Google [podcast #74]

Insights into the world of school marketing and communications, presented by Brad Entwistle and Andrew Sculthorpe.

Show notes

Brad and Scully discuss news that many Australian students lack hope for the future. In addition, they examine how single-sex non-government schools are outperforming their co-educational counterparts; and how Google’s Accelerated Mobile Pages update will affect marketers. This episode’s commonly asked school marketing question looks at the top ten reasons to write listicles. This week’s school marketing example: Proctor Academy’s excellent website. The rants and raves segment looks at content marketing predictions for 2017.

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