202: We’re back out-of-home and nailing your Instagram content strategy

In a slightly different format, Charlie and Rita bring two interviews to you this episode. First, imageseven Account Manager, James Tindall, joins the pair to discuss out-of-home media – its post-COVID-19 resurgence and what it means for school marketers. Later in the episode, they Kirsy de los Santos, Marketing & Communications Coordinator at Mary MacKillop College in Kingston, South Australia, joins them to discuss the College’s social media strategy and the unique content that is thriving within their community.

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201: Digital marketing updates and does your school need anti-personas?

In this episode, Charlie and Rita are joined by imageseven Digital Marketing Executive, Harrison Shearn, to update school marketers on the ever-evolving world of digital marketing and share exactly what school marketers need to know. In the Deep Dive, they discuss the concept of ‘anti-personas’ and whether they are relevant for a school. In Rant or Rave, the pair conclude with a rant over a new tourism campaign that might just miss the mark.

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