Insights into the world of school marketing and communications, presented by Brad Entwistle and Andrew Sculthorpe.
Show notes
Brad and Scully discuss how school marketing is a love affair with customers – your parents and community. In addition, they examine how age and life stage no longer hold the same relevance and it’s time to rewrite the marketing rules; and 64 online writing tools for writers, bloggers and authors. This episode’s commonly asked school marketing question looks at how to use storytelling to engage your community. This week’s school marketing example is Brighton Grammar’s wonderful website communication point, Understanding Boys. The rants and raves segment looks at why every election goes negative in the end.
Episode links
- Make love, not war
- It’s time to rewrite the marketing rules on age and generation
- 64 online writing tools for writers, bloggers and authors
- MindNode
- How to use storytelling to engage your school community
- Understanding Boys
- Have a question?
- Don’t forget that if you’ve got a question you can email us: smc@imageseven.com.au
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