Insights into the world of school marketing and communications, presented by Brad Entwistle and Andrew Sculthorpe.
In this special edition, Brad interviews Sean D’Souza, marketing expert/strategist and founder of PyschoTactics. Brad and Sean discuss how customers think and why they buy and why they don’t. Why do customers back away at the very last minute? They go on to talk about why a prospective parent would ‘buy’ a school and how they reach a decision.
Listen to the podcast
Have a question?
Don’t forget that if you’ve got a question you can email us: email@example.com
Previous podcast episodes
To read the show notes and listen to all our podcasts: click here
Subscribe to our podcasts
To subscribe to the SMC podcast in Apple Podcasts: click here