Insights into the world of school marketing and communications, presented by Brad Entwistle and Andrew Sculthorpe.
Brad and Scully discuss the idea that marketing is more science than art; what can be learnt from the marketing of Fast Moving Consumer Goods; 27 words that you should never use to describe yourself; seven tips for mastering the art of the interview; and the use of direct mail at Solihull School.
Listen to the podcast
- Most FMCG promotions lose money
- Marketing more science than art, says ANZ head of marketing
- 27 words you should never use to describe yourself
- 2015 Social Media Report
- Solihull School
- International Boys’ Schools Coalition (IBSC)
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